FIFA asked us to create a film in one week featuring all teams, to be shown during the Tyson Fury vs. Oleksandr Usyk fight. The film will highlight game day preparations, match excitement, and the celebrations of teams. We have great footage from different clubs and want to create a unique visual style that resonates with football fans around the world.

Next up is another one: Fans don’t want to be sold to—they want to feel part of something. The Best V best This spot gets that right. FIFA’s ‘The Best v The Best’ spot for the 2025 Club World Cup is a great example of how to build global hype in 30 seconds. It’s fast, emotional, and built for how fans actually consume content todayy. scrolling, sharing, reacting. With minimal copy and maximum momentum, it captures the energy of the tournament without ever feeling like a traditional ad.